Desiche Limited
Our Mission
Desiche’s mission is to foster cultural unity by facilitating import and export activities, bridging the East and West to celebrate heritage and drive economic prosperity.
Our Vision
Desiche: Where Tradition Meets Tomorrow.
Misha Malik [ Founder & CEO ]
Misha Malik, the Chief Executive Officer of Desiche Limited, is a visionary leader passionate about fostering global trade and bridging cultural divides. She combines creative expertise with cutting-edge digital strategies to lead Desiche’s global expansion.
Her leadership focuses on innovation, sustainability, and operational excellence, driving Desiche’s growth in key markets such as the UAE, UK, and USA.
Under her guidance, Desiche has emerged as a trusted brand connecting East and West, offering culturally rich, high-quality products while promoting unity through trade. Misha’s dedication to building partnerships and enhancing the brand’s global value ensures Desiche remains at the forefront of the e-commerce industry
Our Partner
Iris N Bravo Co. is a trusted partner of Desiche Limited, a UK-based company specializing in e-commerce and global trade. As an independent, Pakistan-registered company, Iris N Bravo Co. brings expertise in e-commerce operations, cross-border marketing, and localized management.
Aligned with Desiche Limited’s mission of fostering cultural unity through trade, Iris N Bravo Co. plays a pivotal role in executing operational tasks and enhancing customer engagement across international markets. The partnership reflects a shared commitment to promoting authenticity, ethical sourcing, and excellence in all aspects of online retail.
From supporting Desiche’s logistical operations in the UAE, UK, and US markets to providing strategic insights for market expansion, Iris N Bravo Co. ensures that Desiche’s global objectives are efficiently realized. By curating culturally rich and premium products, we strengthen the connection between diverse communities and the heritage that inspires them.
As Desiche Limited’s dedicated partner, Iris N Bravo Co. remains focused on advancing its shared goals of cultural exchange and economic growth. Through innovation and collaboration, we continue to bolster Desiche’s position as a leading brand in the international e-commerce landscape, ensuring excellence and quality for customers worldwide.
Desiche Limited
At Desiche Limited, our journey began with a vision to bridge the gap between tradition and modernity. Founded in the heart of Guildford, Surrey, Desiche Limited was created to celebrate cultural heritage while embracing the possibilities of global trade. Our name, “Desiche,” reflects our commitment to showcasing the rich and diverse traditions of the East, blended seamlessly with the innovation and elegance of the West.
The idea for Desiche was born out of a passion to connect people to authentic, high-quality products that tell a story. We believe that every product carries the essence of the culture it represents, and through our curated offerings, we aim to bring those stories to life for our customers worldwide.
Our founder, Misha Malik, envisioned a brand that would resonate with people across borders. Combining her professional experience and her dedication to fostering cultural unity, Misha has shaped Desiche Limited into a brand that values authenticity, quality, and sustainability.
Today, Desiche Limited operates as a global platform, focusing on connecting customers with artisanal goods and modern essentials inspired by timeless traditions. From our headquarters in the UK to our collaborations with partners in Pakistan, we work tirelessly to ensure our customers receive products that are meaningful, ethically sourced, and crafted with care.
As we continue to grow, our mission remains the same: to celebrate the beauty of diversity and to create a global community united by shared stories and values. With every product we deliver, we strive to leave a lasting impression and to make the experience of discovering culture through trade both seamless and enjoyable.
Desiche Limited is a company registered with the Companies House, United Kingdom, under the Companies Act 2006. It is headquartered in Guildford, Surrey, and operates as an e-commerce business specializing in retail sales via mail order houses and the internet.
As an innovative and globally oriented company, Desiche Limited is a proud owner of multiple e-commerce platforms and is dedicated to bridging cultures through the trade of traditional and modern products. The company adheres to all regulatory standards in the UK and prioritizes customer satisfaction and excellence in all its endeavors.
Welcome to Desiche Limited, where tradition meets tomorrow.